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Banking Sector

Banking Sector hindi / Urdu Canvas

HINDI CANVAS
Date Company NDTV CANADA SONY TV CANADA STAR PLUS CANADA ZEE TV CANADA Grand Total (Sec) Grand Total (Min)
Sep RBC ROYAL BANK 5035 7460 1230 13725 228.75
SCOTIA BANK 1790 1790 29.83
Sep Total 5035 9250 1230 15515 258.58
Oct
ICICI BANK 15 15 0.25
IDBI BANK 2886 2886 48.10
RBC ROYAL BANK 3750 5960 1320 11030 183.83
SCOTIA BANK 1200 1200 20.00
UNION BANK LTD 847 847 14.12
BANK OF INDIA 240 240 4.00
Oct Total 3988 3750 7160 1320 16218 270.30
Grand Total 3988 8785 16410 2550 31733 528.88
URDU CANVAS
Date Company ARY NEWS USA GEO CANADA GEO NEWS USA HUM TV USA / CANADA Grand Total (Sec) Grand Total (Min)
Sep
HALIFAX BANK 60 60 2.00
UNITED BANK LIMITED 5052 5052 168.40
Sep Total 60 5052 5112 170.40
Oct
HALIFAX BANK 60 510 570 19.00
BANK AL HABIB 40 40 1.33
Oct Total 60 550 610 20.33
Grand Total 60 60 550 5052 5722 190.73

Percentage Share Advertising

Insights

1. Channels utilized by Banking Sector in September & October:
  • NDTV Canada
  • Sony TV Canada
  • ATN Star Canada
  • Zee TV Canada
2. Total advertising Banking Sector:
  • September – 258.58 / 8.62 min per day
  • October – 270.30 / 9.01 min per day
3. Clients Active:
  • September – 2 clients
  • October – 6 clients

Type of Case Study

Case Study – Banking Sector

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